Whether you lik,e her music or not, she certainly is a relentless self-promoter in the same vein as Madonna years ago.

She's stirring things up on her latest fashion shoot, posing as a man.  Probably as an ironic statement on all those internet rumors that Gaga is a man.

http://beforeitsnews.com/news/89/379/Oh_boy_Is_Lady_Gaga_posing_as_a_man_in_new_gender_bender_fashion_shoot.html